Destatis Social Media Plan for World Statistics Day 2025.




GERMANY



We are planning numerous posts across our social channels, each with a different focus to reach varied audiences and highlight the importance of international statistics.

LinkedIn and Mastodon: Posts linking World Statistics Day with the 20th anniversary of the Code of Practice, highlighting the importance of reliable international statistics and the responsibility of the official statistics community.

Instagram and WhatsApp: A reel featuring exciting results and everyday facts from international statistics, aligned with the motto “Quality Statistics and Data for Everyone.”

We will promote our international data portal: Destatis — International and use the official WSD UN logo in applicable posts.

We will also support and engage with the social media activities of Eurostat and the United Nations on World Statistics Day through interactions from our accounts (likes, shares, comments).

• Goal: Raise awareness of international statistics, celebrate the Code of Practice anniversary, and drive traffic to our international data hub. • Channels: LinkedIn, Mastodon, Instagram, WhatsApp. • Assets: Reel, LinkedIn/Mastodon posts, branded visuals with WSD UN logo, link to data portal.

Together these activities aim to promote statistical literacy and showcase Destatis' role in international data cooperation.




Tags: Germany, DESTATIS
Location: Germany

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